Preferred Exclusive Vendor Business

Posted on Posted in Bisli, Event Designer, Flowers, How to Plan a Wedding, Indian Weddings, Wedding Planner

Is a preferred or exclusive vendor list an asset or a loss to your business?

Preferred Exclusive Vendor Business

Preferred Exclusive Vendor Business
Preferred Exclusive Vendor Business

 This list is nothing more than a group of people that are liked by the person conducting the sale because it makes their life easier the day of the event. Perhaps they get a large mark-up or it may be as simple as they just enjoy working with them, but as business owners we need to be very careful when it comes to limiting our profits.

If we refer the same groups and/or companies over and over again, the rest of the businesses will not take your business into consideration when they have a big job or any job for that matter. The preferred vendor list can also affect other businesses that can deliver a powerful service because they are not included as part of this listed group. If we want our business to prosper, we need to open the door to all the professionals that can met the customer’s expectation and allow them to grow as well.

Preferred Exclusive Vendor Business

If you are a sales person, then you must be very careful with how you do your job because you may lose it if you do not make your sales. Don’t let favoritism or sentimentalism affect your job. I believe that the most important role for us all in the special event industry should be an impartial and neutral one, especially when it comes to referring specific services. Let the customer choose whoever they want as long as it doesn’t interfere with your business. By doing this, your client will have a better opportunity to choose and not be pushed to go with whoever the seller likes. I know the client will always ask for advise, but I believe it is a good idea to give them at lease three choices from every category so they can feel free to choose the one that they feel comfortable with, along with fitting their budget and style.  Preferred Exclusive Vendor Business.

It’s not right to use the same vendors all the time because there are so many great professional that are capable of doing a great job. When you refer the same vendors, it doesn’t always mean they are the best at what they do. It’s just that the salesperson is comfortable working with them, maybe they are getting a percentage, or even it simply makes their job easier. Sometimes, however, the final experience is not pleasant for the client as it is for the salesperson. Many of these vendors are in several preferred vendor lists, therefore they cannot refer all of the companies that refer them when they have an opportunity. This can really limit the amount and quality of events you can have and, salespeople, concentrate in increasing sales, not cutting them.

Is a preferred or exclusive vendor list an asset or a loss to your business?

Bisli

Preferred Exclusive Vendor Business
Preferred Exclusive Vendor Business